{"id":1311,"date":"2023-11-19T11:38:00","date_gmt":"2023-11-19T11:38:00","guid":{"rendered":"http:\/\/www.ezeeabsolute.com\/blog\/?p=1311"},"modified":"2024-01-11T11:18:11","modified_gmt":"2024-01-11T11:18:11","slug":"how-to-deal-with-challenges-in-hotel-industry","status":"publish","type":"post","link":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/","title":{"rendered":"How to Deal with Common Challenges in the Hotel Industry?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Travel and hospitality is a lucrative industry. Over the years, the industry witnessed a tremendous rise in business.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, despite the gains, inevitable challenges in the accommodation sector make running hotel businesses a little more difficult.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, if you are frustrated and truly wondering how to overcome these hospitality challenges, then you\u2019re at the right place.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This article talks about all the common challenges in the hotel industry and their possible solutions.<\/p>\n\n\n\n<div class=\"tableIndexcontainer\">\n<h4 align=\"center\">Table of Content<\/h4>\n<ol class=\"tableIndex\">\n<li><a href=\"#commonchallenges\">Why Should You Know About the Challenges?<\/a><\/li>\n<li><a href=\"#solution\">Common Challenges in Hotel Industry and Their Solutions<\/a><\/li>\n<ul>\n<li><a href=\"#hiring\">Hiring and retaining the staff<\/a><\/li>\n<li><a href=\"#marketing\">Change in marketing trends and dynamics<\/a><\/li>\n<li><a href=\"#cost\">Operational issues<\/a><\/li>\n<li><a href=\"#consumable\">Rising cost of daily consumables<\/a><\/li>\n<li><a href=\"#housekeeping\">Housekeeping issues<\/a><\/li>\n<li><a href=\"#guest\">Change in guest expectations<\/a><\/li>\n<li><a href=\"#cash\">Irregular cash inflows<\/a><\/li>\n<li><a href=\"#datasecurity\">Data security challenges<\/a><\/li>\n<li><a href=\"#reputation\">Maintaining online reputation<\/a><\/li>\n<li><a href=\"#customers\">Losing loyal customers<\/a><\/li>\n<li><a href=\"#tech\">Change in technology<\/a><\/li>\n<li><a href=\"#datadriven\">Hotels are not data driven<\/a><\/li>\n<li><a href=\"#competition\">Rising competition<\/a><\/li>\n<li><a href=\"#revive\">Restoring business post crisis<\/a><\/li>\n<\/ul>\n<\/ol>\n<\/div>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"commonchallenges\"><strong>Why Should You Know About All the Challenges in the Hotel Industry?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Running a hotel business isn\u2019t a cakewalk. The level of risk involved is immense.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Therefore, hoteliers must keep an eye on every hurdle that comes their way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Numerous hotels around the world tend to overlook most of the challenges. As a result, they face serious repercussions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let me share an incident.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>There\u2019s this hotel I visited in Prague. The property was just marvelous and I was loving my stay. On day 2 of my stay, I met the hotel manager and had a colloquy. And I got to know a lot.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>They had to close two of their POS outlets. Reason? The system they were using to manage the outlets was sort of old school and didn\u2019t have the automation aspect.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Initially, it didn\u2019t seem to be a big issue, but when they had to perform certain tasks manually, discrepancies increased, and at one point it went out of hand.<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Now, if you still think that you don\u2019t have to emphasize every challenge, then that\u2019s not correct. To keep a hotel running; in fact, prospering, an all-around inspection of all the challenges of a hotel business.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"solution\"><strong>Common Challenges in Hotel Industry and Their Solution<\/strong>s<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">You don\u2019t need rocket science to overcome challenges. Rather, you need to have a strategic approach.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Over the years, many hoteliers shared many pain points with us. So, in this section, we address a few global issues and challenges in the hospitality industry and their solutions.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"hiring\"><strong>1. Hiring and retaining the staff<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Hiring and retaining staff has always been one of the most common problems in the hospitality industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Every hotel requires quality staff on all fronts; be it administration, maintenance, kitchen, housekeeping, or frontdesk. Lack of skill in the educated youths graduating from education houses is also proving to be a major challenge in the hotel industry.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Training the new workforce on a regular basis is the only remedy available. Retaining a qualified staff requires you to employ a few tactics. For example, cultivating a feeling of belongingness (culture) and value for the team members will make them attached to their jobs and instill a sense of responsibility in their minds.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"marketing\"><strong>2. Change in marketing trends and dynamics<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Marketing is one of the most common challenges faced by the hotel industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Changes in the advertising and marketing trend often create problems for hoteliers. Also, traditional marketing methods aren\u2019t that effective now. So, for those who have always stuck to the old-school ways, getting the strategy right is one of the biggest challenges of the hospitality industry.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Online marketing is a surefire method, though it would take years for hotel owners to establish their strength. Online deals are booked by genuine guests and major transactions are paid in advance.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.ezeeabsolute.com\/blog\/hotel-social-media-marketing\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">Engaging your guests on social media<\/a>, messaging apps, and other online sources can work wonders and give you results in a few months. Implementing effective <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/hotel-digital-marketing-strategies\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">digital marketing strategies<\/a> is a strong solution to such issues in the hospitality industry. Be consistent and patient with whatever tactics you apply. It is inevitable that with the right strategies.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"operational\"><strong>3. Operational issues<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">There are countless operational challenges in the hotel industry. Ranging from reservations management, attending to guests, performing all <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-front-office-operations-in-hotel\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">front office operations<\/a>, maintaining cleanliness in hotel rooms and premises, and more. However, hotel departments often fail to perform all tasks in sync which leads to chaos and customer dissatisfaction.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Besides operations, front office problems and solutions are connected to an <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/hotel-technology-integrations\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">integrated hotel PMS system<\/a>. The faster you adopt it, the better it is for your property. Your operations are automated and departmental functions are synced with a PMS because it simplifies communications to a large extent.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"consumable\"><strong>4. Rising cost of daily consumables<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Price inflation of daily use products, eatables, and other supplies has risen steeply in the last few years. While that has affected all industries, it takes a huge portion of the issues and challenges faced by the tourism and hospitality industry.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">A visible solution to this would be to keep a constant check on the inventory, control stock, and reduce wastage as much as possible. Consider implementing useful <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/cost-saving-ideas-for-hotels\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">cost-saving strategies<\/a> at your property, which would help you manage the rising costs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"housekeeping\"><strong>5. Housekeeping issues<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Cleanliness is a basic requirement of every guest. In fact, you\u2019d also ask for a clean and tidy hotel room when you are traveling. A majority of hotel guests would prefer a clean room over complimentary amenities, any day.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Also, if you think about it, an unclean and messy room is also a <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-handle-hotel-guest-complaints\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">common guest complaint<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">But there are times when it becomes a little difficult for hotels to stay true to this. After all, there are various housekeeping challenges involved and strategies are needed to be made to cope with them.&nbsp;<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Housekeeping challenges in hotels need to be managed well with effective strategies and thought processes. The housekeeping process needs to be aware of the clean and dirty rooms and constantly maintain common areas. Do highlight these measures on your website and social media handles to gain your guests\u2019 trust.<\/p>\n\n\n\n<pre class=\"wp-block-verse\"><strong><em>For example; You can track both \u2013 arrival and departure list of guests through the <\/em><\/strong><a href=\"https:\/\/www.ezeeabsolute.com\/features\/front-office.php#hosuekeep\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\"><strong><em>hotel software<\/em><\/strong><\/a><strong><em> and can update the housekeeper to clean the room of all the guests who will check-out from the hotel. Moreover, whenever any guest check-in and ask for a room, you can easily check whether a housekeeper has cleaned the room or not with the help of the system.&nbsp;<\/em><\/strong><\/pre>\n\n\n\n<p class=\"wp-block-paragraph\">This is the best way to manage tasks, and keep track of the arriving and departing guests, and you can prepare yourself well in advance. This way, you can easily avoid challenges in housekeeping operations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"guest\"><strong>6. Change in guest expectations<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Changes in guest expectations are one of the biggest hurdles in the hotel industry. You\u2019ve witnessed that nowadays guests demand a lot more from a hotel. Be it free WiFi, entertainment system, unique stay experience, or swift check-in check-out services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">And lately, people have also started expecting <a href=\"https:\/\/www.ezeeabsolute.com\/contactless-hotel-services.php?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\">contactless hotel services<\/a> to ensure a safe stay and eliminate their dependency on hotel staff. Certainly, it\u2019s quite difficult to abide by these demands because of resource or capital bandwidth, but it will be imperative to do it.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">So, contactless hotel services can be provided with the right technology. Consider deploying a <a href=\"https:\/\/www.ezeeabsolute.com\/features\/guest-portal.php\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">self-service guest portal<\/a> that will facilitate quick check-in and check-out services, share the location of your property, and even let guests request pick-up and drop-off services. Keep yourself updated with the latest <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/hotel-industry-trends\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">hotel industry trends<\/a>. Doing that will help you meet the changing guest expectations in a better way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Check out the video below, to get an idea of how to provide a contactless guest journey at your property.<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"Contactless Hospitality: How Can Hotels Provide Contactless Guest Journey Post COVID-19?\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/fh1vZX3GKOk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"cash\"><strong>7. Irregular cash inflows<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">One of the major challenges in the hotel industry is the credit menace. Dealing with parties who pay after 30, 60, and 90 days or even later. While these types of dealings are bigger, they don\u2019t help much during a cash crunch. On top of that, many payments are delayed or go into bad debt.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Consider changing vendors and suppliers following a long payment term. Or strike a deal with them to collect their due payments in installments rather than in one go. This will keep your boat sailing for a longer duration. On top of that, you can launch an online marketing campaign to attract bookings, since these strategies provide a quick ROI.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This way, you save on hiring extra personnel for payment collection and even get to pay your bills on time. In short, you have an ample cash reserve for working capital. And that\u2019s the best thing you can do about dealing with such hotel industry challenges.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"datasecurity\"><strong>8. Data security challenges<\/strong> <\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">The question of security is not a new one. While our data security methods have advanced considerably, so have the possibilities of data leaks and virus attacks. Threats of digital data theft and confidential data leaks are a matter of concern for hoteliers globally.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">The first step to take toward secure data is to ensure proper data storage. Stop dealing with excel sheets and registers. Incorporate a secure hotel technology that prevents your data leaks. Technology today is PCI-DSS compliant as well as HTTPS secure, leading to <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/data-security-in-hotels\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\">better data encryption<\/a>. This way you build your hotel\u2019s credibility to bring in more guests.&nbsp;&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"reputation\"><strong>9. Maintaining the online reputation<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Today, internet-savvy visitors look for the brand reputation first before booking a hotel room. But, <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/hotel-reputation-management\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\">maintaining an online reputation<\/a> is another big challenge that hotels often face. However, this has not been a current issue in the hospitality industry. Reviews and reputation have been neglected across all industries since the beginning. Little do they know, that an unmanaged reputation leads to poor brand image.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">According to a survey, 93% of travelers check hotel reviews before booking a room and 33% of guests do not prefer to book a hotel with no reviews. Moreover, it is always crucial to track what guests are saying about your brand and the services you provide. <a href=\"https:\/\/www.ezeeabsolute.com\/hotel-reputation-management.php\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\">Review management systems<\/a> help you monitor, manage and respond to your online reviews \u2013 regardless of the platform and language.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">I also have something to assist you in responding to reviews.<\/p>\n\n\n\n<!--HubSpot Call-to-Action Code --><span class=\"hs-cta-wrapper\" id=\"hs-cta-wrapper-745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a\"><span class=\"hs-cta-node hs-cta-745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a\" id=\"hs-cta-745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a\"><!--[if lte IE 8]><div id=\"hs-cta-ie-element\"><\/div><![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"hs-cta-img lazyload\" id=\"hs-cta-img-745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a\" style=\"border-width:0px;\" data-src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png\" alt=\"Download FREE Hotel Review Response Templates\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\"><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(502973, '745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a', {}); <\/script><\/span><!-- end HubSpot Call-to-Action Code -->\n\n\n\n<h3 class=\"wp-block-heading\" id=\"customers\"><strong>10. Losing loyal customers<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Since various hotels are constantly pouring in attractive offers, guests tend not to be limited to a single brand. Rather, they\u2019re open to options; especially if you fail to connect and engage with them personally, and deliver a memorable guest experience.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Running <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/hotel-loyalty-program\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">loyalty programs<\/a> is the MOST practical way to increase your loyal customer base. These include offering amenities, discounts, and reward points to guests against their membership. So, even if they\u2019ve stopped using the services, you can approach your guests and offer them deals or packages. At the same time, do not forget to consider implementing ways to <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/increase-repeat-guests-for-hotel\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">increase repeat guests<\/a> at your hotel.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"tech\"><strong>11. Change in technology<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">The advancements in technology are altering every aspect of our daily lives. Gone are the days when guests used to wait for hours or a day to receive answers to any query. Today, customers are expecting a fast response and services from hotels. Such constant changes are extremely arduous to adapt to, which poses a challenge.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">Hotels have begun tailoring guest experiences with chatbots. <a href=\"https:\/\/www.ezeereservation.com\/hotel-chatbot.php\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">Chatbots<\/a> allow hotels to respond to visitors at once, answer every query instantly, and more. This further increases hotel bookings, and revenue.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"datadriven\"><strong>12. Hotels are not data-driven<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">You are well aware that some hotels do not rely on any surefire data for business decisions. And because of the decisions based on assumptions, many hotels are forced to close down in a short span.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For instance, business decisions to spend for promotions on OTAs, interiors, room rates, and room types aren\u2019t decided on the basis of actual statistical reports.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">In order to fight one of the prominent challenges in the hotel industry, you are required to use software that\u2018ll give you all the <a href=\"https:\/\/youtu.be\/hQni6onSnmg\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">business insights<\/a>. It can help you in making informed business decisions and save on extravagant spending. Using the complete data analysis tool, you can even apply proper <a href=\"https:\/\/www.ezeeabsolute.com\/hotel-revenue-management-book.php\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">revenue management strategies<\/a> to earn higher revenue.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"competition\"><strong>13. The growth of local hospitality hosts and rising competition<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">These days, more and more property owners are renting out their rooms or property occasionally. Homestays and vacation rentals promise an authentic local experience besides being convenient. Owing to this, travelers prefer to choose those homestays over hotels and resorts. Other than that, new hotels are entering the market every day. This growing number of homestays and competition is one of the challenges in the hospitality industry of 2022.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">First and foremost, solid <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/hotel-competition-analysis\/?utm_source=commonhotelchallenges&amp;utm_medium=blog&amp;utm_campaign=eABlog\" target=\"_blank\" rel=\"noreferrer noopener\">competition analysis<\/a> is needed. You need to know how your competitors are doing, monitor their strategies, and then devise better plans for your property. On top of that, you need to offer something significant to attract your guests. Constant innovations and personalized services are eventually the only way to beat the competition.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"revive\"><strong>14. Restoring business post natural calamities and crisis<\/strong><\/h3>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Challenge<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">So, I think this is a recently faced challenge (or rather, ISSUE) in the hospitality industry. The whole world shut down traveling during the COVID-19 outbreak, because of which the hotel industry also had to shut down its operations. Canceled reservations, indefinite lockdowns, and shutdown hotels; this was probably the worst hit times for the tourism and hospitality industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While it is a challenge to survive these times, it is an even bigger challenge to come out of these times as a winner. And the hardest to restore the business in these uncertain times.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><strong>Solution<\/strong><\/h4>\n\n\n\n<p class=\"wp-block-paragraph\">To be honest, none of us would have imagined a situation like this, where we would be fighting for our survival. But it is entirely up to us how we see these challenges, learn from them and come out even more potent than we were.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses took this opportunity to evolve and innovate. and prepare themselves for the future. While these are all-natural calamities and not in our control, we can surely work on optimizing our operations and ensuring that our business stays alive amid the chaos. In the current times, you can use and implement strategies mentioned in our <a href=\"https:\/\/www.ezeeabsolute.com\/blog\/covid19-survival-kit-for-hotels\/\" target=\"_blank\" rel=\"noreferrer noopener\">COVID-19 survival kit for hotels<\/a>.<\/p>\n\n\n<div class=\"conclusionSection\">\n<h2><strong>Conclusion<\/strong><\/h2>\n<p><!-- \/wp:post-content --><\/p>\n<p><!-- wp:paragraph --><\/p>\n<p><span style=\"font-weight: 400;\">Every industry is prone to challenges and pitfalls, and the hospitality industry is no exception.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The last couple of years is accurate proof of it. But that same period is also proof that there\u2019s nothing the industry can\u2019t overcome. The way the industry has got back on its feet is indeed commendable.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Through this article, I have tried to help you have a clear idea of what challenges are common in the hotel industry. Try to determine the ones you are facing or likely to face, and then accordingly go about implementing the solution.<\/span><\/p>\n<\/div>\n<p><!-- wp:html --><br><!--HubSpot Call-to-Action Code --><span id=\"hs-cta-wrapper-3736b4f0-29b1-4eae-b6c9-e7c7223cb25d\" class=\"hs-cta-wrapper\"><span id=\"hs-cta-3736b4f0-29b1-4eae-b6c9-e7c7223cb25d\" class=\"hs-cta-node hs-cta-3736b4f0-29b1-4eae-b6c9-e7c7223cb25d\"><!-- [if lte IE 8]>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<div id=\"hs-cta-ie-element\"><\/div>\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n<![endif]--><a href=\"https:\/\/cta-redirect.hubspot.com\/cta\/redirect\/502973\/3736b4f0-29b1-4eae-b6c9-e7c7223cb25d\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"hs-cta-img-3736b4f0-29b1-4eae-b6c9-e7c7223cb25d\" class=\"hs-cta-img lazyload\" style=\"border-width: 0px;\" data-src=\"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/3736b4f0-29b1-4eae-b6c9-e7c7223cb25d.png\" alt=\"Get the most-advanced hotel software of the industry\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\"><\/a><\/span><script charset=\"utf-8\" src=\"https:\/\/js.hscta.net\/cta\/current.js\"><\/script><script type=\"text\/javascript\"> hbspt.cta.load(502973, '3736b4f0-29b1-4eae-b6c9-e7c7223cb25d', {\"region\":\"na1\"}); <\/script><\/span><!-- end HubSpot Call-to-Action Code --><br><!-- \/wp:html --><\/p><!-- AddThis Advanced Settings generic via filter on the_content --><!-- AddThis Share Buttons generic via filter on the_content -->","protected":false},"excerpt":{"rendered":"<p>Ours is the most dynamic industry, and each new day brings new challenges. In this blog, we have listed the common challenges that most of the hotel business face and how to deal with them. <!-- AddThis Advanced Settings generic via filter on get_the_excerpt --><!-- AddThis Share Buttons generic via filter on get_the_excerpt --><\/p>\n","protected":false},"author":23,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[43,44],"hashtags":[714],"class_list":["post-1311","post","type-post","status-publish","format-standard","hentry","category-hotel-management-tips","tag-hotel-management","tag-hotel-marketing","hashtags-hospitality"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Deal With Common Challenges in Hotel Industry in 2024?<\/title>\n<meta name=\"description\" content=\"Challenges in the hotel industry are common. But you have to understand and learn how to overcome them. Read this blog to learn more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Deal With Common Challenges in Hotel Industry in 2024?\" \/>\n<meta property=\"og:description\" content=\"Challenges in the hotel industry are common. But you have to understand and learn how to overcome them. Read this blog to learn more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/\" \/>\n<meta property=\"og:site_name\" content=\"eZee Absolute\" \/>\n<meta property=\"article:published_time\" content=\"2023-11-19T11:38:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-11T11:18:11+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.ezeeabsolute.com\/blog\/wp-content\/uploads\/2018\/04\/Challenges-faced-by-hoteliers.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"333\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Sulagna Goswami\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Sulagna Goswami\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"12 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/\"},\"author\":{\"name\":\"Sulagna Goswami\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#\/schema\/person\/e252d4e9b2ecec27450a5072ad912edf\"},\"headline\":\"How to Deal with Common Challenges in the Hotel Industry?\",\"datePublished\":\"2023-11-19T11:38:00+00:00\",\"dateModified\":\"2024-01-11T11:18:11+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/\"},\"wordCount\":2424,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png\",\"keywords\":[\"hotel management\",\"hotel marketing\"],\"articleSection\":[\"Hotel Management Tips and Tricks\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/\",\"url\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/\",\"name\":\"How to Deal With Common Challenges in Hotel Industry in 2024?\",\"isPartOf\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png\",\"datePublished\":\"2023-11-19T11:38:00+00:00\",\"dateModified\":\"2024-01-11T11:18:11+00:00\",\"description\":\"Challenges in the hotel industry are common. But you have to understand and learn how to overcome them. Read this blog to learn more.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#primaryimage\",\"url\":\"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png\",\"contentUrl\":\"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.ezeeabsolute.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to Deal with Common Challenges in the Hotel Industry?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#website\",\"url\":\"https:\/\/www.ezeeabsolute.com\/blog\/\",\"name\":\"eZee Absolute\",\"description\":\"Online Hotel Management System\",\"publisher\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.ezeeabsolute.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#organization\",\"name\":\"eZee Absolute\",\"url\":\"https:\/\/www.ezeeabsolute.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.ezeeabsolute.com\/blog\/wp-content\/uploads\/2026\/07\/ycsSymbol.png\",\"contentUrl\":\"https:\/\/www.ezeeabsolute.com\/blog\/wp-content\/uploads\/2026\/07\/ycsSymbol.png\",\"width\":485,\"height\":48,\"caption\":\"eZee Absolute\"},\"image\":{\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.ezeeabsolute.com\/blog\/#\/schema\/person\/e252d4e9b2ecec27450a5072ad912edf\",\"name\":\"Sulagna Goswami\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/1d3f1e50332cab4d3ff4da623185cea72c7c367d831370ca5dd34df2345ace1a?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1d3f1e50332cab4d3ff4da623185cea72c7c367d831370ca5dd34df2345ace1a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1d3f1e50332cab4d3ff4da623185cea72c7c367d831370ca5dd34df2345ace1a?s=96&d=mm&r=g\",\"caption\":\"Sulagna Goswami\"},\"url\":\"https:\/\/www.ezeeabsolute.com\/blog\/author\/sulagna\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to Deal With Common Challenges in Hotel Industry in 2024?","description":"Challenges in the hotel industry are common. But you have to understand and learn how to overcome them. Read this blog to learn more.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/","og_locale":"en_US","og_type":"article","og_title":"How to Deal With Common Challenges in Hotel Industry in 2024?","og_description":"Challenges in the hotel industry are common. But you have to understand and learn how to overcome them. Read this blog to learn more.","og_url":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/","og_site_name":"eZee Absolute","article_published_time":"2023-11-19T11:38:00+00:00","article_modified_time":"2024-01-11T11:18:11+00:00","og_image":[{"width":800,"height":333,"url":"https:\/\/www.ezeeabsolute.com\/blog\/wp-content\/uploads\/2018\/04\/Challenges-faced-by-hoteliers.jpg","type":"image\/jpeg"}],"author":"Sulagna Goswami","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Sulagna Goswami","Est. reading time":"12 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#article","isPartOf":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/"},"author":{"name":"Sulagna Goswami","@id":"https:\/\/www.ezeeabsolute.com\/blog\/#\/schema\/person\/e252d4e9b2ecec27450a5072ad912edf"},"headline":"How to Deal with Common Challenges in the Hotel Industry?","datePublished":"2023-11-19T11:38:00+00:00","dateModified":"2024-01-11T11:18:11+00:00","mainEntityOfPage":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/"},"wordCount":2424,"commentCount":0,"publisher":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#primaryimage"},"thumbnailUrl":"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png","keywords":["hotel management","hotel marketing"],"articleSection":["Hotel Management Tips and Tricks"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/","url":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/","name":"How to Deal With Common Challenges in Hotel Industry in 2024?","isPartOf":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#primaryimage"},"image":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#primaryimage"},"thumbnailUrl":"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png","datePublished":"2023-11-19T11:38:00+00:00","dateModified":"2024-01-11T11:18:11+00:00","description":"Challenges in the hotel industry are common. But you have to understand and learn how to overcome them. Read this blog to learn more.","breadcrumb":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#primaryimage","url":"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png","contentUrl":"https:\/\/no-cache.hubspot.com\/cta\/default\/502973\/745f6ab2-6a43-4a2d-b2ab-7f6d9da01d9a.png"},{"@type":"BreadcrumbList","@id":"https:\/\/www.ezeeabsolute.com\/blog\/how-to-deal-with-challenges-in-hotel-industry\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.ezeeabsolute.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How to Deal with Common Challenges in the Hotel Industry?"}]},{"@type":"WebSite","@id":"https:\/\/www.ezeeabsolute.com\/blog\/#website","url":"https:\/\/www.ezeeabsolute.com\/blog\/","name":"eZee Absolute","description":"Online Hotel Management System","publisher":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.ezeeabsolute.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.ezeeabsolute.com\/blog\/#organization","name":"eZee Absolute","url":"https:\/\/www.ezeeabsolute.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.ezeeabsolute.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.ezeeabsolute.com\/blog\/wp-content\/uploads\/2026\/07\/ycsSymbol.png","contentUrl":"https:\/\/www.ezeeabsolute.com\/blog\/wp-content\/uploads\/2026\/07\/ycsSymbol.png","width":485,"height":48,"caption":"eZee Absolute"},"image":{"@id":"https:\/\/www.ezeeabsolute.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.ezeeabsolute.com\/blog\/#\/schema\/person\/e252d4e9b2ecec27450a5072ad912edf","name":"Sulagna Goswami","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/1d3f1e50332cab4d3ff4da623185cea72c7c367d831370ca5dd34df2345ace1a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1d3f1e50332cab4d3ff4da623185cea72c7c367d831370ca5dd34df2345ace1a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1d3f1e50332cab4d3ff4da623185cea72c7c367d831370ca5dd34df2345ace1a?s=96&d=mm&r=g","caption":"Sulagna Goswami"},"url":"https:\/\/www.ezeeabsolute.com\/blog\/author\/sulagna\/"}]}},"_links":{"self":[{"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/posts\/1311","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/users\/23"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/comments?post=1311"}],"version-history":[{"count":5,"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/posts\/1311\/revisions"}],"predecessor-version":[{"id":13302,"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/posts\/1311\/revisions\/13302"}],"wp:attachment":[{"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/media?parent=1311"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/categories?post=1311"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/tags?post=1311"},{"taxonomy":"hashtags","embeddable":true,"href":"https:\/\/www.ezeeabsolute.com\/blog\/wp-json\/wp\/v2\/hashtags?post=1311"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}